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What Could be Wrong with Binding Together? It has been heralded as the great equalizer. Suddenly people with only modestly very high Klout can compete with the Big Dogs of social media by banding together in a tight circle of pre-approved curated blogging. Which is to say, we will all auto-tweet each other’s blog posts […]
July 1, 2011
How Social Media Might be “done” Differently There have been growing string of posts and conversations in the last week. To catch people up and give context: here was my post on Sunday attempting to open up a conversation about how social media marketing talks about social media communities – in terms of language, vocabulary, […]
June 29, 2011
Conversations on Conversations The last post opened up the discussion of how Social Media marketing itself perhaps needs a new language, a language of respect and honoring, if it is to take advantage of the full transparency opportunities that social media is offering. If we are going to attempt to have a “conversation” about the […]
June 26, 2011
Where Language Leads we Follow I’ve been considering the clash of cultures that social media marketing brings to the table. There is the community-first, relationship building, conversation-driven culture of social media itself. And there there is the marketing culture that is conditioned by its roots in advertising with strong tendencies to depersonalize the transaction, to […]
April 29, 2011
A Commercial for Friendship It’s not really a viral video, or perhaps even an attempt at one [watch the video, it makes a difference]. Only 10,000 views in the first three days. It’s a conceptual video, and perhaps one that is aimed specifically at the kinds of people that would find this kind of thing […]
April 22, 2011
This post grows out of the donation from Lisa Thorell @lisat2 – I have serious appreciation when people take the time and passion to think along with me, especially when they find some disagreement. I’m using her thought to explore what I am meaning. Lisa makes a great point that my seemingly less than idea […]
April 18, 2011
The number 1 rule for understanding Gifts: Gifts are not repayable. This is not to say that there is no obligation to repay, or return when receiving a gift. Rather, quite the opposite. There is a strong, and to some degree mysterious power in the gift that puts you in debt, and it is […]
April 17, 2011
I’m a pretty visual person, so I’m putting this up as a place holder for future thought. Yesterday I sketched out for myself my four fundamental aspects of a Gift. What we mean by gift is this: an inexactly repayable exchange whose very unending obligation perpetuates the relationship in a kind of positive debt which […]
April 16, 2011
The recent talk on gift exchange has me thinking about areas in my everyday life where a sense of in-exact obligation to repay a gift expresses itself. Part of the reason for thinking about everyday examples of non-market equivalences that bind is that they are organic to our culture and custom. They might give insight […]
April 15, 2011
The Mystery Powers of the Extra Penny Dish I’m sure that the Penny Dish is something that deserves a rather long post in the discussion of everyday Gift Economy marketing situations, but some off of the top of the head thoughts are going to have to do. While I’ve been ruminating on Gifteco lately, on […]
July 2, 2011
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