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Getting Oriented I have been wanting to write a post about the social media work we are beginning at Tonner Doll Company ever since a discussion began with this post, a different kind of Social Media – finding a language. There several interested others and I started sketching out what is necessary if we wanted […]
July 2, 2011
What Could be Wrong with Binding Together? It has been heralded as the great equalizer. Suddenly people with only modestly very high Klout can compete with the Big Dogs of social media by banding together in a tight circle of pre-approved curated blogging. Which is to say, we will all auto-tweet each other’s blog posts […]
March 18, 2011
The Gifts of Voice-giving I’m working on how to present to a new client crew the “how” of blogging. All of social media involves something that in the past I’ve suspected is best described as a Gift Economy “social media is like buying beers: the gift economy in social media” – (as opposed to a […]
February 16, 2011
The myth is Real: why it’s not cage fighting, its a conversation My thoughts coming out of a conversation with Geoff Livingston in the comments of his call for social media business aggression ( Kick Your Competitor’s Ass ) have been really about how user expectations in social media – whether or not they are […]
July 9, 2011
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