Browsing All posts tagged under »free«

coca-cola’s friendship machine meets the social machine

April 29, 2011

13

A Commercial for Friendship It’s not really a viral video, or perhaps even an attempt at one [watch the video, it makes a difference]. Only 10,000 views in the first three days. It’s a conceptual video, and perhaps one that is aimed specifically at the kinds of people that would find this kind of thing […]

pennies, and more luxury items – gift economy spaces

April 15, 2011

4

The Mystery Powers of the Extra Penny Dish I’m sure that the Penny Dish is something that deserves a rather long post in the discussion of everyday Gift Economy marketing situations, but some off of the top of the head thoughts are going to have to do. While I’ve been ruminating on Gifteco lately, on […]

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