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What Could be Wrong with Binding Together? It has been heralded as the great equalizer. Suddenly people with only modestly very high Klout can compete with the Big Dogs of social media by banding together in a tight circle of pre-approved curated blogging. Which is to say, we will all auto-tweet each other’s blog posts […]
June 29, 2011
Conversations on Conversations The last post opened up the discussion of how Social Media marketing itself perhaps needs a new language, a language of respect and honoring, if it is to take advantage of the full transparency opportunities that social media is offering. If we are going to attempt to have a “conversation” about the […]
April 29, 2011
A Commercial for Friendship It’s not really a viral video, or perhaps even an attempt at one [watch the video, it makes a difference]. Only 10,000 views in the first three days. It’s a conceptual video, and perhaps one that is aimed specifically at the kinds of people that would find this kind of thing […]
April 15, 2011
The Mystery Powers of the Extra Penny Dish I’m sure that the Penny Dish is something that deserves a rather long post in the discussion of everyday Gift Economy marketing situations, but some off of the top of the head thoughts are going to have to do. While I’ve been ruminating on Gifteco lately, on […]
February 17, 2011
image via Off The Grid PR Lisa Thorell’s Off The Grid has an excellent, thought provoking post on the assumption that the numerically most connected in a social medium are necessarily the most influential, that is, whether they are the actors who do dictate wide sweeps of behavior across a populace. Her style of writing […]
January 3, 2011
Had a nice exchange with Aimclear, mostly around the new Facebook personal profile design and for me the power of its aesthetic joining of photographic ads to the rest of its photographic content. Merry Merud’s excellent and detailed post on how deeply Facebook is penetrating into user interests (and how they can serve advertisers) really […]
July 2, 2011
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